CARY, N.C.–(BUSINESS WIRE)– Dex One Corporation (NYSE: DEXO), a leading provider of marketing services and solutions for local businesses, today unveiled DexKnows Weddings (http://dexknowsweddings.com), a new content-rich portal that is part of the DexKnows.com ® family of local search sites. It is Dex One’s first of several products to focus exclusively on a specific vertical market.
DexKnows Weddings is designed to directly connect consumers and local businesses by providing a single source for wedding-related information. The site is designed to make wedding planning easy and engaging by including detailed information for soon-to-be brides and grooms who may be searching for attire, flowers, food, reception venues and more.
“Combining the powerful local search capabilities of DexKnows.com with a focus on a specific market like the wedding industry enables us to present consumers with a unique experience tailored to fit their needs. It also allows us to provide local businesses with the best means of reaching these highly-targeted consumers,” said Sean Greene, senior vice president of interactive, Dex One Corporation. “Our new weddings site is the first in a planned series of life event or industry-specific products devoted to markets that are underserved by current online offerings.”
Listings on DexKnows Weddings are populated from the robust, accurate content DexKnows.com is known for and include user-generated ratings and reviews, links to businesses’ websites and more. Features of DexKnows Weddings include:
“Our goal has always been to make it easy for consumers and local businesses to find each other, and DexKnows Weddings is a natural extension of that goal,” said Greene. “DexKnows Weddings’ premier content, unique features and access to local merchants make it the preeminent local search destination for all wedding-related needs. We look forward to taking this same approach with other markets.”
About Dex One Corporation
Dex One Corporation (NYSE: DEXO) is a leading marketing services company that helps local businesses reach, win and keep ready-to-buy customers. The company’s highly-skilled, locally based marketing consultants offer a wide range of marketing products and services that help businesses get found more than 1.5 billion times each year by actively shopping consumers. Dex One offers local businesses personalized marketing consulting services and exposure across a broad network of local marketing products – including its “official” print, online and mobile yellow pages and search solutions (http://www.dexknows.com and http://www.business.com), as well as major search engines. For more information visit www.DexOne.com.
Source: http://triad.dbusinessnews.com/viewnews.php?article=bwire/20100315005343r1.xml